Sunday, April 17, 2011

Cloud Computing In EHR



With the recent announcement of Salesforce.com's multi-million dollar investment in Practice Fusion, which offers a free, ad-supported physician EHR, "cloud computing" has again taken center stage. More and more health care providers are choosing cloud-based EHR models, opting to let hardware installation, data storage, and application hosting be someone else's headache.

The term "cloud computing" describes the practice of storing all data, software, and hardware off-site, with the system accessible to hospitals and providers via a web browser-based login. No need to install expensive infrastructure, and secure data storage is part of the package. The EHR system is immediately available to any Internet-connected computer in the world. With cloud computing, everything you do is now web-based instead of desktop-based.

The health care industry has long been uncertain as to whether confidential patient records should be stored centrally or in the "cloud". Opponents challenge cloud computing as a new and unproven technology, warning that rapid adoption could result in disaster.

What happens when the servers go down, or you lose your Internet connection? Who  "owns" the patient records, and where are they physically located? Who is responsible for breaches in the cloud computing environment?

Cloud developers also face challenges. They cannot rely on homogenous computing environments. Their web-based software must account for different operating systems and hardware. The strength in cloud computing is it's scalability, which means it must function under enormous bandwidth loads and millions of simultaneous users.

As hospitals make more use of cloud resources, expenses can rise exponentially. One desired capability is to link ultra-secure private clouds with cheaper public offerings. For example, an EHR system that could pipe into a data transfer alternative during peak usage hours.

The success of Amazon's Simple Storage Service (S3) suggests that cloud computing is here to stay. At only 15 cents per gigabyte of data storage, and 10 cents per gigabyte transferred, it is becoming economically feasible for anyone to get into the cloud game.

Cloud computing could be seen as a HIT blessing: hospitals could share infrastructure and reduce costs with vast numbers of systems linked together. Vendors could introduce new pay-as-you-go models based on use of CPU hours, or gigabits consumed and transferred.

Should You Outsource Your IT Services?

Posted on November 10, 2008 by Sam Conforti

Due to the current economic conditions, IT departments are coming under increasing pressure to do more with less.  However, over the last few years upper level management has become leery of divesting themselves of the servers and network to a service provider.  In prior postings to this Blog I have provided reasons why outsourcing can benefit the enterprise, 10 Reasons to Outsource, and also a comprehensive checklist to consider prior to making the decision, Checklist Before Outsourcing Your IT.  In an effort to continually update this topic as events evolve, this posting is another in this series and concentrates on the concerns one might have regarding the Service Provider.  To get the full detail underlying the following points to consider when evaluating which Service Provider is best for your enterprise read Outsourcing Your Infrastructure: Ten Points to Consider When Making the Move.  Here is a brief summary of those ten points:
·         Uptime:  Greater reliance on the internet makes “On” the only option.  The global marketplace makes this a necessity.  The options could be straight hosting, managed service, or SaaS.
·         Redundancy and Business Continuity:    loss of customer call center could result in lost orders.
·         Data Restoration:  eDiscovery Laws require a significant and competent back-up plan.
·         Response Time and Site Performance: providers have high-performance servers and high-speed access, but do they have only one location.
·         Scalability to meet growth: Can the Service Provider add capacity quickly to meet the rapid increase in demand, in other words, does the Service Provider have the financial capital available to rapidly add more servers.
·         Customer Support:  This is the “value-add” dimension that differentiates one Service Provider from the other.
·         Security:  Must be able to adhere to the Data Privacy laws such as Sarbanes-Oxley, and Gramm-Leach-Bliley.
·         Cost Reduction and One-Stop Billing:  Abandon the ala carte approach to IT infrastructure.  Bundled services are discounted.
·         Optimized IT resources i.e. dedicated servers:  Allows IT staff to redirect their efforts to delivering their own services.  Plus services on demand priced on usage is better offered from a service provider’s business model.
·         Financial improvements:  Eliminates the need for cash oulay for hardware and turn the cost into an operational expense as the enterprise pays for a service.

How To Market SAAS

Posted on December 8, 2008 by Sam Conforti

The SaaS story remains the same, but now the approach must shift.  SaaS is cheaper to implement and the enterprise can avoid the upfront capital expenditures for hardware.  Since it is a service, the pricing is based on per seat use and so there is no initial cash outlay for the software suite.  You pay for what you use.  In this current economic crisis enterprises are ripe for a way to lower costs and so the approach the SaaS vendor should take needs to adjust to the times and the SaaS vendor must highlight the advantages in their marketing approach.  Demian Entrekin, founder and Chief Technology Officer of Innotas, has written an Op Ed piece for SandHill entitled 10 Predictions for Software as a Service.  In his article Entrekin discusses the 10 key trends that the SaaS vendor should consider in order to expand their market share by encouraging acceptance of their application.  I will provide a brief synopsis of these trends below, but I strongly suggest his article to my readers for the full story.
10 Key Trends to Growth and Acceptance:
1.     Sell the product features:  Abandon the traditional approach of selling the whole product and emphasis the individual product features that address the individual business processes desired.

2.     The application is seamless:  SaaS is not restricted to the enterprise and more directed toward user networks.  This should lead to easier adoption.

3.     Have an Elevator Speech:  Just when marketing yourself for a job, one needs to be able to sell oneself in the first few moments of the interview, Entrekin suggests the SaaS Vendor be able to demonstrate added value in the first minutes of meeting the prospect.

4.     A Deming Approach:  W. Edwards Deming would emphasis the ability to support a reliable, scale-able service at a low cost.”

5.     Emphasis Tier 1 Support:  Stress the capability of your Tier 1 Support and suggest the enterprise eschew the need for high priced consultants to answer what become high priced questions.

6.     Product Alliances are key to growth:  Make alliances with other SaaS vendors as a means to growing market share.

7.     Video rules the day:  Use video for training and support.  It is cheaper and much more interesting than the traditional text tools.

8.     Consider a full service Hosting Provider:  This is the point of most interest to me.  Entrekin points out that the SaaS Vendor obtains the same leverage from an outsourcer that they provide to their own customers.  This has the added benefit of leading to aggregation of applications and partnerships.

9.     Grid Computing:  SaaS vendors should build their applications so they are “cloud compatible”.  It remains to be seen if grid computing becomes cost efficient, but the SaaS vendor should be ready to take advantage if such is the case.

10.  Your approach can shift from the technology hurdles to a marketing strategy: Entrekin believes the hurdles getting the application to market are slowly but surely being overcome and now is the time to shift to a viable marketing strategy.


Software Execs Move To The Cloud

The Paradigm Shift: Software Execs Move to the Cloud

Posted on April 2, 2011 by Sam Conforti

Kamesh Pemmaraju heads cloud computing research for Sand Hill Group. He writes a weekly blog, Leaders in the Cloud for weekly updates on developments in the cloud market. In an opinion piece for Sand Hill entitled Cloud Leaders Face a Changing Tide he reports to us on the latest Sand Hill survey of 100 software CEOs and senior executives and their responses regarding their firms expected revenues from Cloud Computing for the next few years, their customer’s attitudes and readiness to adopt Cloud Computing, and which products and services seem to be catching hold.  

What appears to be obvious to Pemmaraju from the results of the survey is that these vendor’s customers want to be in the Cloud and the execs recognize this demand and no longer expect their customers to accept the existing products for sale. The survey respondents seem to feel that the global recession is ending and they expect considerable growth in the Cloud Computing market space.85% of the respondents already had cloud products and service offerings ready for sale to their customers and 43% expect that Cloud Computing sales will make up the majority of their sales in the next 5 years:

The survey showed an interesting dichotomy between small firms (i.e. revenues of $250M or less) and large firms. The larger firms will grow their revenue from Cloud Computing but at a much slower pace in the next 5 years:

Pemmaraju identifies the key to success for these software vendors are to recognize the value their customers see in the applications and the platforms on which these applications are developed. Hence these software vendors “also need to create platforms to attract developers to extend and build new applications.” The concerns from all parties are very real and consist of:
·         PaaS (Platform as a Service) is still relatively new and unproven
·         Enterprise customers are stocked with on-premises development tools
·         Customers want to avoid being locked into one vendor
Although SaaS is the primary model today, Pemmaraju reports that the surveys show that PaaS is the choice for most respondents in the next 3 years:

The paradigm is shifting once again and as the software vendors learn and adapt there will be many missteps along the way. Pemmaraju sums it up nicely in his opinion piece:
“But as customers move away from traditional licensing models, software vendors—particularly the incumbents—face challenges in adjusting their products, go-to-market strategies and pricing models. How can they move towards cloud computing without cannibalizing their existing product revenues? Even the metrics or methods that software firms use to track their business are evolving rapidly. Moreover, nearly 50 percent of the executives surveyed said the cloud offerings today are not yet ready for enterprise use, and the current lack of standards is a growth inhibitor.”